This poster was to be featured on various notice boards within the workplace and leisure centers so it needed to stand out amongst a various array of other posts. This was achieved by using solid color and flat, bold vector design.
This was a personal project based on a quote by Paul Rand: “The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.” The visual message here is threatening hand signals which […]
Brief: Xenon Health Anesthesia Services commissioned me to design their Business Development Handbook. Should be: > Modern > Geometric > Use of clean lines > Plenty of white space > No swirls, angles or circles
Brief: Hypostream needed a logo design. This company stream various media which are games, movies, and TV shows. The logo needed to portray modern technology, high speed, and quality. Solution: The use of arrows pointing off of the letters in various directions represents the diversity and speed of the services offered. The ‘e’ is the […]
These framed posters are based on the quote “Design Is Where Science & Art Break Even” by Robin Mathew. The imagery is an amalgamation of a laboratory beaker and design equipment – a compass and the pen/bezigon tool found in software such as Adobe Illustrator. I believe that great design (even graphic) is based on […]